3 Steps To Alignment
We begin with a thorough audit of your brand. We talk to customers, employees, and leadership to assess how well the company is aligned with its customers' emotional and rational needs, and how well the organization is aligned within. We then recommend how to better align with your customers' needs and the appropriate services Conga can offer. You may engage Conga in a single discipline, or we will integrate the appropriate skill sets for a holistic approach to meeting your customers' expectations.
As we build towards alignment, we'll collaborate on putting the right metrics in place by which to measure outcomes. And we'll design in a continuous improvement loop to help ensure the company stays in alignment with its customers.
You may engage Conga in a single area of focus, or we will integrate the appropriate skill sets for a holistic approach to meeting your customers' expectations.
(Voice of Customers,
Voice of Leadership,
Voice of Employees,
Focus Groups, Quant, Emotional)
- Data Analytics
(Marketing Effectiveness, Segmentation Analysis)
- Change Management/ Organizational Effectiveness
- Strategic Facilitation/Visioning
- Employee Engagement
- Marketing Strategy/Positioning
- Web/Social Media Strategy
- Analytic Modeling
- Customer Experience Design
- Employee Communications
- Customer Communications
- Web Site Development
- Web Analytics
- Social Media
- Public Relations
- Promotional Programs